Otsuka Sims (Guangdong) Beverage Co., Ltd. has been sponsoring the annual POCARI SWEAT 3-on-3 Basketball Tournament since 2006. The aim of the tournament, in which teams of 3 compete, is to encourage consumers to develop and maintain healthier bodies through exercise and good hydration habits.
At the start of each summer's team recruitment drive, basketball fans from many regions of China, including Guangdong, Hong Kong and Macau, have come to Foshan to participate in the POCARI SWEAT Battle of the City Heroes. The POCARI SWEAT 3-on-3 Basketball Tournament has developed a strong reputation and become recognized and respected among the sporting community.