Otsuka Pharmaceutical Enters into Health Promotion and Disaster Relief Supply Agreements with Kagawa Prefecture
Agreement concluded on February 2, 2017 outlines cooperation with Kagawa Prefecture in health promotion activities focusing on improvement of lifestyle habits and living environments with the goal of being recognized as "Healthy Longevity Kagawa."
A second agreement to provide relief supplies in the event of a major disaster was concluded on the same date.
Otsuka will utilize its expertise in prevention of lifestyle-related illnesses, heat stroke countermeasures, health promotion, disaster mitigation and other areas to contribute to health and wellbeing and extended healthy life expectancy for Kagawa Prefecture residents.
Otsuka Pharmaceutical Co., Ltd. (Head Office: Tokyo, Japan; President: Tatsuo Higuchi) has finalized cooperative agreements with Kagawa Prefecture, focusing on health promotion and extension of healthy live expectancy*1 and disaster relief supply. The dual agreements were signed on February 2 at the Kagawa Prefecture Offices.
Signing Ceremony at the Kagawa Prefectural Government
Recognizing serious issues posed by diabetes and other lifestyle-related illnesses, Kagawa Prefecture has formulated the Healthy Kagawa 21 Health Plan (Term 2)*2, aiming to unite residents and concerned organizations in developing health promotion measures with the goal of being recognized as "Healthy Longevity Kagawa."
As a comprehensive health care company, Otsuka Pharmaceutical is involved in various activities with local governments and other entities to promote healthy lifestyles. The company has already been involved in cooperative activities with Kagawa Prefecture to promote the health of prefecture residents.
The new health promotion agreement aims to reinforce this alliance. Otsuka will maximize its expertise in prevention of lifestyle-related illnesses, heat stroke countermeasures, and health promotion, aiming to develop initiatives to promote awareness and prevention of lifestyle-related illnesses and contribute to the overall health of Kagawa Prefecture residents.
In the event of a major disaster, Otsuka will also support relief efforts by supplying products based on scientific evidence to contribute to maintaining the health and wellbeing of affected residents.
Under the terms of the agreement, Otsuka Pharmaceutical will work together with Kagawa Prefecture to develop cooperative initiatives as listed below.
Health Promotion Agreement
1Activities to promote awareness and prevention of lifestyle-related illnesses
2Activities to promote heat stroke countermeasures
3Other activities related to promoting the health and wellbeing of Kagawa Prefecture residents
Disaster Relief Supply Agreement Provision of Otsuka nutrition and beverage products for victims of large-scale disasters upon request from the Prefectural Government.
Based on our corporate philosophy of 'Otsuka - people creating new products for better health worldwide', Otsuka Pharmaceutical is dedicated to the development of innovative products that contribute to the health of people around the world.
1Healthy life expectancy (HALE): Length of life that an individual lives without limitation in daily activities due to health problems (Japan Ministry of Health, Labour and Welfare)