Activities to Convey the Importance of Rehydration
Otsuka Pharmaceutical carries out campaigns to prevent heat illnesses in cooperation with relevant organizations, focusing on rehydration. Heat illnesses can occur in many different situations where people perspire, including daily activities, playing sports, and working in hot environments. For more information see:Sustainability > Preventing heat illnesses
Activities with the Japan Sport Association:
Prevention of heat illnesses during sports activities
Since POCARI SWEAT was first launched, Otsuka Pharmaceutical has been carrying out activities to inform people about the importance of rehydration. In 1991, the Study Group for the Prevention of Heat Stroke Accidents during Sports Activities was established within the Japan Sport Association. In 1992, Otsuka began providing support for the group's activities to prevent heat illnesses, and became a sponsor for various initiatives such as the Japan Sport Association's National Sports Promotion Campaign. For more information See: Sustainability > Preventing heat illnesses
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Advancing initiatives to widely disseminate accurate information in collaboration with various stakeholders
Beyond our comprehensive health-related partnership agreements with over 800 municipalities nationwide, which include all 47 prefectures, we are advancing initiatives in collaboration with various stakeholders. Notably, in 2023, we signed the first-ever partnership agreement with the Ministry of the Environment to promote measures against heat illness.
Currently, we are establishing mechanisms to widely disseminate accurate information, such as hosting Heat Illness Prevention Ambassador Courses for municipalities, schools, and companies, and providing educational materials titled “Water and Health” for schools.
For more information see: Sustainability > Preventing heat illnesses
Prevention of heat illnesses in collaboration with the Japan Industrial Safety & Health Association
As part of efforts to prevent heat stroke in the workplace, Otsuka staff instructors visit companies where people work in hot environments. Upon a request from a host company's health and safety manager, Otsuka sends a staff instructor to give a seminar on heat stroke prevention measures in the workplace, or to participate in the host company's training activities. Otsuka also strives to promote understanding of the heat stroke prevention measures announced by the Ministry of Health, Labour and Welfare and the Ministry of the Environment in Japan.
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Issuing pamphlets on heat illnesses prevention together with the Japanese Society of Biometeorology
Otsuka sponsored the publication of a guidebook called, Prevent Heat Stroke, prepared based on the Guidelines for the Prevention of Heat Stroke during Daily Activities (ver. 1) issued by the Japanese Society of Biometeorology in 2007. The company also provided support for the publication of a pamphlet entitled, "Prevent Heat Stroke: Q&A for Preventing Heat Stroke during the Campaign to Cut Peak Power Usage".
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