Otsuka Pharmaceutical Co., Ltd.
Nutraceuticals
March 3, 2025
New Release: SOYJOY Black Sesame
A Bold Sesame Experience with a Delightful Popping Texture and Roasted Aroma
Otsuka Pharmaceutical Co., Ltd. (Otsuka) will launch the newest addition to its SOYJOY brand of whole-soy nutrition bars, "SOYJOY Black Sesame," on March 17. Made with nutrient-rich black sesame, this low glycemic index (GI) product delivers a bold sesame experience with a rich aromatic flavor.
Focusing on soy as a rich source of plant protein and other nutritional elements, Otsuka has been developing new ways to take advantage of its health benefits. SOYJOY is made from gluten-free dough derived from whole soybeans and enhanced with an assortment of fruits, nuts, and other ingredients to offer diverse textures and flavors.
In recent years, the demand for health-conscious and convenient food choices has been on the rise. As a result, SOYJOY is increasingly being enjoyed not just as snacks but also as additions to simple meals. The newly launched SOYJOY Black Sesame retains the nutritional benefits of soy and its low-GI properties while incorporating "black sesame", a wholesome ingredient that complements everyday meals. With the popping texture and rich roasted sesame aroma, it provides a delicious way to enjoy essential nutrients like protein and dietary fiber, which are often lacking in modern diets. Whether as a snack or a quick bite during busy times, SOYJOY Black Sesame fits seamlessly into a healthy lifestyle.
●About SOYJOY
Launched in 2006, SOYJOY nutrition bars offer a delicious, convenient way to enjoy the protein, soy isoflavones, and other nutritional benefits of soy. Each bar is made using approximately 35 whole soybeans, preserving the natural flavors of the ingredients while maintaining its status as a gluten-free, low-GI food. The lineup has continued to expand over the years, now also featuring the Plant-Based Series, made entirely from plant-derived ingredients.
●Product Information
SOYJOY official brand site (in Japanese) https://www.otsuka.co.jp/soy/
Product information on our corporate website (in English) https://www.otsuka.co.jp/en/nutraceutical/products/soyjoy/
| Product name | |||
|---|---|---|---|
| Product characteristics |
・Bold sesame flavor with a rich-roasted taste |
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Nutrition (per 30g bar) |
energy:146kcal, protein: 6.1g,fat: 9.7g (saturated fatty acids: 2.4g, trans fatty acids：0g), cholesterol: 8～16mg, carbohydrates:10.6g (sugars: 6.4g, dietary fiber: 4.2g), sodium chloride (salt) equivalent: 0.12～0.28g, soy isoflavones: 17mg | ||
| Ingredients | Soy flour (processed in Japan), margarine, eggs, sugar, almonds, white bean paste, resistant dextrin, roasted sesame seeds, ground sesame seeds, skimmed milk powder, white chocolate, agave syrup, cocoa powder, salt／fragrance | ||
| Suggested retail price | ¥125 (pre-tax) | ||
| Shelf-life | 13 months | ||
●About Low GI Foods
'GI' stands for 'glycemic index,' a measurement of how carbohydrates and sugars in foods affect blood sugar levels. A low GI indicates gradual absorption of carbohydrates. Foods with a glycemic index of 55 or less are considered low GI. All SOYJOY products are recognized as low GI foods.
●Soylution: The Benefits of Soy (in Japanese) https://www.otsuka.co.jp/soylution/
Focusing on health benefits and the potential for reduction of environmental impact, Otsuka Pharmaceutical has developed a range of innovative soy products based on the concept of "Soylution" (Soy + solution), aiming to contribute to better lives for people from diverse cultures around the world.
Based on the corporate philosophy of 'Otsuka-people creating new products for better health worldwide', Otsuka Pharmaceutical continues to contribute to the health and well-being of people around the world.
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